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Copywriter | Journalist
The Dynamic Demeatria, NEXTPittsburgh
March 2014
Demeatria Boccella’s evolution from self-doubting child to a foremost fashion force in Pittsburgh is one for the history books.
From age 5, the Hazelwood native was interested in fashion and design, though the lack of diversity she saw in magazines crippled her confidence. As a young African-American, she felt so ugly that she tore up every photo of herself.
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